CUSTOM LED
FROM IDEA TO EPIC GLOW
Design your own light in minutes with our custom app.
Choose your font, color, and size — see it live as you build.
Order straight from your screen.
What happens next? We craft it by hand, deliver it fast, and light up your space with something unforgettable.
Just like Thom said: “THIS IS SO FREAKING EPIC 😍🔥”
Make Your Business Impossible to Ignore
Statement light and art installations that draw every eye to your space.
NEON VS LED
One of the main difference between NEON and LED is the aesthetic and the glow.
NEON (glass)
LED (FLEX)
NEON: Pure Craftsmanship
Nothing quite matches the charming, nostalgic glow of traditional NEON. Each piece is a unique work of art, hand-bended glass from start to finish and filled with noble gases. Choosing traditional NEON ensures your piece will be the undeniable center of attention.
Interested in learning the craft? We also offer workshops!
WHAT IS LED FLEX?
LED Flex is a modern alternative to neon, featuring flexible plastic strips with LEDs on an acrylic backing. It's primarily viewed from the front, offers easy installation, and ships globally.
This technology provides a versatile and convenient lighting solution.
What drives us:
DESIGN
Craft meets concept. Every piece we make is designed with intention, handmade, sometimes with fire, and fueled by creativity. We don't just light your space, we art it.
What fuels us:
COMMITMENT
We’re fire queens on a mission — keeping the neon craft alive and passing it on. From glass to LED, we teach what each light can do and why it matters.
Where art meets people:
REAL
No mystery here. We’re real people in a real studio. Come talk, touch, and co-create your piece in person. We’re here, and we mean it.
Where it all started
New York
Charlotte landed at Brooklyn Glass and trained with the legendary David Ablon. Fire, tubes, and a spark that hasn’t stopped since.
OPENING
One big empty warehouse
No AC, lots of sweat, and way too much paint. That’s how we built our first studio in Al Quoz from scratch, with love.
PUBLIC ART
Neon in the city sky
We lit up the streets and the DIFC building with a bold art installation during Art Dubai. The city looked up. Literally.
MORE PUBLIC ART
Dubai Design Week
Bold lights, mixed media, and a whole lot of buzz. We showed up with art that reflected more than light.
Second warehouse opening
We leveled up
Moved into a bigger, brighter showroom. More space for art, workshops, and ideas that glow beyond walls.
TV
SHARK TANK UAE
Yes, we walked into the tank and brought neon with us. Wild, fun, and unforgettable.
MONUMENTAL ART
Our biggest piece yet
A monumental public installation on Bluewaters temporary, but massive. Proof that art doesn’t need a frame
Blog posts
The Lost Art of Neon in Japan and Why It Still Matters
Tokyo once glowed differently. Not just brighter, but alive. Streets hummed with glass, gas, and human precision — every neon sign bent by hand, every glow carrying a fingerprint. As LEDs replaced ...
Read more
Monumental Neon Art Installations — When Light Becomes Architecture
Monumental light art isn’t just about being seen; it’s about being felt. From Bruce Nauman’s psychological neon to Charlotte de Belle’s fusion of light and stone, explore how visionary artists use ...
Read more
Self-Standing, Wall-Mounted, or 360 Chandelier? What Type of LED Is Right for You?
Light doesn’t need walls anymore. It can float, hang, lean, or stand quietly in the middle of a room. The new generation of LED technology has broken away from the flat surface, and the result is f...
Read more